Buy Your Special Edition and Get a Digital Leadership Resource Kit!

The second edition of Think #Digital First is an updated, and revised version of the original “Marketing Book Of The Year Finalist”; Think #Digital First.

The information I had previously shared around the digital leadership had changed. The tools I had shared were either no longer relevant in business, or had been outperformed by competitors. I knew that because the digital world had evolved, that I also wanted to completely re-write the book, and bring it as up-to-date as possible.

Think #Digital First Second Edition was created as a workbook designed for executives, business leaders and managers that shares with them the importance of having the right mindset to focus on people, process and technology.

After analysing the data I took a readable book and turned it into a workbook. The way we learn has evolved, and I needed to do something different. The second edition of Think #Digital First is a unique combination of how-to’s and real-time worksheet to put into action what is being read.

Everyday Transformation (coming soon)

Everyday Transformation is about adding the human element to digitalisation and this involves recognising that technology alone cannot drive successful transformation. It requires a focus on people, both employees and customers, to ensure that they are engaged and empowered throughout the process.

Here are some examples of areas we cover inside the book:

Invest in employee training and development: Provide employees with the necessary skills and training to adapt to new technologies and processes, and to understand how their work fits into the overall transformation strategy.

Foster a culture of innovation and collaboration: Encourage employees to experiment with new ideas and to collaborate across teams and departments to drive innovation and improve business processes.

Create a seamless customer experience: Use digital technologies to create a more personalized and seamless customer experience, but also ensure that customers have access to human support when needed, such as through a customer service team or chatbot.

Communicate transparently and frequently: Keep employees and customers informed about the transformation process and its goals, and seek their feedback and input throughout the process to ensure that their needs and concerns are addressed.

Empower employees to make decisions: Give employees the autonomy and decision-making authority they need to adapt to new technologies and processes, and to innovate and improve the business.

Overall, adding a human element to digital transformation in business involves focusing on people as the key drivers of successful transformation, and creating a culture that supports innovation, collaboration, and empowerment.